Graduated in visual design at HIT, with over 15 years of experience in interactive and UX design and planning.
The creative work involves deep understanding of the product, both the client's aspirations and the target audience's way of thinking and habits, and always keeping up with the current trends of the online marketing and design world.
Furthermore, a clinical herbalism certified (holistic and integral medicine in Broshim Campus, Tel Aviv), and with an Executive Master’s Degree in philosophy, science, and digital culture (Tel Aviv University). Attar finds the triangle created by Thought - Design - Holism to be magical and most potent.
Her passion and interest are in the intriguing borderline between those seemingly very different disciplines. Thus, she recently elaborated few short conceptual lectures, which she coined by the title of "Mind-expanding ideas". Each lecture focuses on a different idea, such as the concept of 'Respect' and "Self as Avatar" among others. A "Mind expanding idea" wishes to offer an alternative perception, a glimpse into a different way of thought, through the prisms of philosophy, digital arts, cinema and the dialogue between them.