A veteran of the Israeli internet industry, Nurit Gazit is a Product Management Expert, with 20 years of experience in I'm specializing in web-based, consumer-facing products, apps and services. Nurit is also a UX and Digital transformation advisor, helping organization with their leap into the digital world - from strategy and defining KPIs, through building business plans, breaking down large projects into achievable tasks, to launching and growth.
Nurit's professional path started with IOL, the first Israeli portal by Haaretz Group, where she managed the first community-based product in Israeli web.
Nurit then turned to explore the emerging market of mobile web, developing rich-media products for feature-phones. In 2005, Nurit lead the implementation team of i-mode, the Japanese hit that introduced the first smartphones to the world, in the Israeli market.
In 2006 she joined Microsoft Israel in creating the native version of their Media Center platform, a smart TV world pioneer. Later on she joined friends to create blogTV, a live-video blogging start-up, acting as VP Product and Operations.
During 2011-2013, Nurit acted as VP Products for CoolVision, a live-streaming entertainment platform, where she managed a web brand with millions of paying members worldwide.
Since 2014, Nurit provides Product Management and UX counseling, working with start-ups, fin-tech companies, museums and private individuals.
Nurit is teaching product management in Netcraft Academy and Shenkar college. She is a Mentor with Product League, and co-organizer of the Garage Geeks meet-up group, led by Yossi Vardi.